Behind The Leasing Desk . Com: Category Archive for Renegade Retention

Behind The Leasing Desk

Ideas Set Upon the World from Seattle, Taking a Closer Look at the People Side of the Property Management World

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What's the What? Who's the Who?

I'm Heather. I live in Seattle and I work in the Multi Family Housing Industry with my company BTLD Consulting Services as a Consultant, Speaker, and Trainer. I'm going to throw this out there... I LOVE MY JOB!!! I also love marketing, resident retention, and helping out people. I like pretty much everyone, my dog, my Alan, and have special fondness for eating honey straight from the comb and putting seasoned salt on popcorn or cottage cheese.

I also enjoy talking with anyone who has new perspectives, ideas or just wants to bounce some thoughts. Twitter me or IM me on AIM with Artchickhb. You can also email me at Heather@Behindtheleasingdesk.com with questions about BTLD Consulting Services, and to book me as a consultant or speaker for your company!

Thanks for stopping by!

To get my txt business card, just text message "Hblume" to 50500!
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Where else can you find Heather's writing?

Property Management News & Articles
What's Up With WMFHA This Month?
Because I love my local NAA affiliate, the Washington Multi Family Housing Association, I'm dedicating this space to letting my local readers know what's up coming that they might want to get in on!

January 24th - Mastering your Mystery Shop workshop presented by the very talented Yolanda! Member cost is $25 and space is limited, so sign up as soon as possible.

The Day on the Hill is scheduled for the 28th of January, so take some time and join our lobbyist and the rest of the Government Affairs Committee down in Olympia to make our multifamily voice heard!

Sloane is taking registration for designation classes that kick off in February! NALP, CAM, CAMT and CAS are all at your fingertips, so reach out and get your NAA Designations to further your multifamily career. I'll be in your CAM and CAS class, because I'm putting my money where my mouth is. Education is Important!
What's On My Google Reader?
Who Are My Favorite Multi-Family Vendors?
Looking for Something New to Read?
Click Here For Heather's Book List 2007-Present

February 2009

"Word of Mouth Marketing" by Andy Sernovitz

This book is awesome. Andy's writing style is smooth and personable, so the book is an easy read. His message is simple, elegant and powerful. People talk. No matter what, they're going to talk and word of mouth is one of the most powerful marketing tools available to any professional or company. If you want to get the most out of word of mouth it's up to YOU to get involved in the conversation in a genuine and honest way. I highly recommend reading this book! It's definitely one that you'll want on your bookshelf!

March 2009

"Whoever Makes The Most Mistakes Wins" by Farson and Keyes

I saw this book at my local library and it looked like a quick fun read, so I decided that it should come home with me. I have to tell you, I wish I had bought this book because the examples of how failure isn't the end and how it is an integral part of success are inspiring. In the economy that we are in currently, this is a book that I think every property management office should have, and everyone who's looking for a job or trying to hang on to the one they have should read! The writing is clear and it is a very easy read with lots of great information in it.

May 2009

"The Green Book: The Everyday Guide to Saving the Planet One Simple Step at a Time" by Elizabeth Rogers and Thomas Kostigen

You'd better get yourself a copy of The Green Book! It's an easy read, only 224 pages, and those pages are packed with ideas and implementations from celebrities. It probably costs less than you spent on that latte and your lunch. Actually, buy a copy of it used on line or from Half Price Books. It's even more eco-friendly that way. Reused AND printed on recycled paper! Probably with soybean based inks! I love it!!!
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